Michael Thomson is Vice President and Technology Sector Lead for Canada. Michael helps organizations develop their innovation narrative and provides counsel on how to effectively deploy that narrative across the marketing mix to drive action.
From startups to industry leaders, Michael helps clients leverage Edelman’s deep expertise in technology to break through the clutter and deliver results that shape reputation, connect with customers, build trust and move businesses forward in Canada and around the world.
Michael holds a Master of Arts degree in Political Science from the University of British Columbia, and is a graduate of the Public Relations Post-Graduate program at Humber College.
Your role as a communications and policy professional in the public sector is growing with the need to improve transparency and accessibility, promote new and expanded digital services, safeguard reputation, and maintain public confidence.
This workshop will explore the current state of global trust in technology and provide participants with possible approaches towards better communicating...